Cevro AI is pleased to announce a new partnership with Ludicrum, the iGaming company behind a portfolio of online casino brands. Ludicrum will use Cevro's AI agents alongside its own support team to resolve player questions faster, across every brand and market it serves.
Ludicrum takes its name from the Latin for a source of fun and entertainment, and it treats customer support as part of that promise. The company runs support around the clock, with a stated focus on quality, alongside its work in digital marketing, product development and finance. Its team of more than 250 people keeps a multi-brand casino portfolio running across several markets.
Why multi-brand casino support needs AI built for iGaming
Running several casino brands means one support operation answering for many front ends. Each brand has its own bonuses, payment methods, game catalogue and tone of voice, while the questions players ask are mostly the same: where is my withdrawal, why was my bonus not credited, what documents do you need from me.
Generic chatbots tend to answer those questions with a help-centre link and pass the player on. Cevro's agents are built for the realities of iGaming. They connect to the operator's back office, look up the player's actual account and complete the task, while following each brand's rules.
What Cevro AI brings to Ludicrum
AI resolution at scale. Cevro's agents resolve repetitive, high-volume queries in real time. Operators typically resolve 80 to 90% of player tickets without a human, depending on the query mix and integration depth.
Working inside the tools the team already uses. Cevro connects to Ludicrum's Intercom helpdesk, so AI and human agents work in the same place, and handovers keep the full conversation and player context.
Every brand, every language, all day. With more than 120 languages supported natively, 24/7, Cevro helps Ludicrum keep the same level of service across brands, markets and time zones without stretching shift patterns.
Compliance built into every conversation. Cevro runs on AI Procedures: structured, human-readable workflows with preconditions, forbidden actions and escalation logic. Every conversation is monitored for responsible gambling signals, and 100% of interactions are logged.
More time for the conversations that need a person. By taking the routine work, Cevro frees Ludicrum's support specialists to focus on VIP players, complex cases and the moments where a human touch makes the biggest difference.
A shared view of support
Ludicrum already treats support as a quality function, which is also the view Cevro was built on. Every resolved conversation also tells the operator something about its players: which payment method causes friction, which bonus terms confuse people, where verification stalls. That insight feeds back into product, payments and CRM, which is where better support turns into better retention.
Onboarding is under way, and we are looking forward to going live with the Ludicrum team.
About Ludicrum
Ludicrum is an iGaming company providing customer support, digital marketing, product development, and finance and reporting for a portfolio of online casino brands. Its team of more than 250 people works across Europe. Find out more at ludicrum.tech.
See how Cevro supports multi-brand casino operators →
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