Cevro AI is pleased to announce that Blixx Gaming has chosen Cevro AI to power player support across its casino brands, as the operator gets ready for Finland's newly regulated online gambling market.
The news lands in a big week for Blixx. The company has just received three gambling licences from the Finnish National Police Board, ahead of the regulated market opening on 1 July 2027. Blixx runs Kanuuna and Lonkerokasino, with a third brand on the way, and is setting up an office in Finland with people on the ground who know the players, the culture and the community.
Why player support matters in a newly licensed market
Finland is moving from a state monopoly to a licensing model. For operators, that means new rules on how players are identified, how deposits and limits work, how marketing is handled and how responsible gambling is monitored. Players will notice the change too, and many of their first questions will land in the support queue: why a verification step has appeared, how a limit works, when a withdrawal will arrive.
Blixx has said it does not believe players should have to choose between playing responsibly and playing for fun. Support is where that belief is tested every day. A player who gets a clear, correct answer in Finnish at 23:40 on a Saturday trusts the brand more. A player left waiting until Monday is far less forgiving.
What Cevro AI brings to Blixx Gaming
With Cevro AI, Blixx Gaming gets AI player support built specifically for iGaming:
Tickets resolved end to end. Cevro's AI agents work inside the operator's back office, so they can check a withdrawal status, explain a bonus or walk a player through verification and then close the ticket. Operators typically resolve 80 to 90% of player tickets without a human, depending on the query mix and how deeply the agent is integrated.
Native Finnish, around the clock. Cevro supports more than 120 languages natively, 24/7, so Finnish players get the same quality of answer at any hour, and the team can grow without adding night shifts.
Responsible gambling on every conversation. Every interaction is checked for responsible gambling signals, and conversations that need a person are handed to the Blixx team with the full context: player history, the conversation so far and a recommended next step.
Control that holds up to a regulator. Cevro runs on AI Procedures: structured, human-readable workflows with preconditions, forbidden actions and escalation rules, with 100% of interactions logged. For a newly licensed operator, being able to show exactly what the AI did and why matters as much as how fast it answered.
Enterprise-grade security. Cevro is SOC 2 Type II certified, with PII masking and zero data retention.
Built to grow with Blixx Gaming
Blixx is building for the long term in Finland, with a local office, a third brand in the pipeline and a regulated market that opens in 2027. Cevro is designed to scale with that plan. New brands can share the same AI Procedures and guardrails while keeping their own tone of voice, and the support data Cevro collects shows the team where players get stuck, which helps product, payments and CRM as much as support.
We are looking forward to working with the Blixx team in the months before the Finnish market opens.
About Blixx Gaming
Blixx Gaming is an online casino operator founded in 2022 and based in Malta. It runs the Kanuuna and Lonkerokasino brands and holds three gambling licences from the Finnish National Police Board, with a third brand and a Finnish office on the way.
See how Cevro handles player support for licensed operators →
Related reading on cevro.ai
